Friday, May 05, 2006

What the heck is up with Ford?

Well, now I'm shopping for a new car. We've been eyeing the Ford Freestyle. Test drove one yesterday. Nice.



It has all the perks that our Caravan had, but much smaller and more maneuverable. Sportier too. So, yeah it's still a grocery getter, but seems nicer than a full fledged van. So, I'm pretty sold on this car and then I start doing some research last night. I find out that Ford is going to discontinue the Freestyle in '07. Well, that sucks!

So, the car I've about settled on is going to be discontinued? Why? Well, in reading, I find out they aren't selling well. It's a really nice car, did very well in crash test evaluations, but nobody is buying them. Then I start to think about it and realize I never see them on the road. There is one in my neighborhood, and its the only one I can think of seeing in town. And I can't remember ever seeing a comercial for one.

So, Ford introduces what seems like a nice car, doesn't make any decent attempt to market it, and after 2 years decides to pull the plug? Strange marketing tactics. In fact, I read some articles anticipating the discontinuance back in '05. That's right when it came out! Something is screwy here.









Anywho, if you have a family and are in need of a vehicle that seats 6 with lots of cargo room, but you are sick of mini-vans and can't (or won't) afford an Excursion/Tahoe/etc., give it a look. Then explain why they would discontinue it.

Cars are very frustrating.

2 Comments:

Anonymous Anonymous said...

I work for an OEM supplier, what I've heard is that Ford has decided that nobody can do the minivan as well as DCX (Caravan). Personnlly, I argree that that the Freestyle is a great car - crossover vehicle instead of typical minivan I think is great idea,

5/12/2006 7:13 AM  
Blogger Toxic Avenger said...

They seem like very nice cars. Hope to see more like them (with flex fuel).

5/12/2006 1:07 PM  

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